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✖️ How to gamify your fanbase 👾 Playlists are social media 🎶📱 Festivals going geek 🤓💃
Looking forward to speaking about IDAGIO at Classical:NEXT this week.
If you’re planning to be at Midem or Sonar+D, ping me if you’d like to meet, or invite me to interesting dinners, parties, etc.
I hope you enjoy this week’s edition!
From me, for you
Analyzing 3 campaigns, and the new technologies enabling other musicians to adopt this approach.
The long-term value of artists curating their own playlists.
I usually don’t add articles which have been going as viral as this one, because I assume most readers have multiple channels they follow and they’ll have seen it anyway (like the Pandora news).
However, I thought the thought put into this redesign was so interesting, that it merits a mention.
Evan Blum created a song about a pop star, she shared it, and he gained 40k views overnight.
Via Carlo Kiksen’s music marketing mailinglist (Dutch).
The new service is based around an ownership model featuring downloads exclusively from indie labels and offering users cloud-based storage.
The topic’s certainly getting repetitive, but the graphs in this article are a great way to visualize the data.
Moving on to the superior AAC standard.
From Bluedot to Brian May’s Starmus, festivals are pairing music with science and tech. They are no longer ‘mutually incompatible’, says the Queen guitarist.
(and more on VentureBeat, which looks at livestreaming and VR)
Originally established to build ultra-realistic video games, the firm now plans to simulate the world in silico.
Jensen Huang predicts that health care and autos are going to be transformed by artificial intelligence.
Taking a look at Google’s mysterious third operating system.
We have a number of openings at IDAGIO. Incl. UX / UI designer, Android dev, as well as backend development (not listed, but get in touch and I’ll fill you in).
Regular insights about the future of music, media & tech. Written & composed by @basgras.
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